Are you ready? The MGFPA’s Market Ready program addresses the unique development needs of food and beverage manufacturers. The goal is to help businesses reach the next level of market readiness in five key areas of development. MR helps businesses with best practices and pitfalls to avoid from the industry experts.
Five Tracks to Market Ready
Food Safety and Quality – Learn market expectations for product reliability, sanitation, and how to put process controls into place.
Manufacturing Operations and Scaling Up – Determine how to maximize process efficiencies by effectively applying resources to reduce overall production costs.
Distribution – Establish best practices managing inventory, packaging, shipping and selecting a distribution partner.
Sales and Marketing – Create a differentiated, meaningfully unique product with a compelling brand story that delivers required profit for manufacturer and channel partners.
Financing Growth – Find ways to manage cash flow, fiscal capacity, equipment, facilities and personnel to support growth.
